Globe "Lamborghini" 4G broadband stick a FAKE!

[ghosthunter]

Nakakahiya naman! Atsaka weird nga ng commercial medyo deceiving why use a car racer in a Lamborghini car but the stick has a brand of Lamborghini watch?

Well, until this news came out, no one knew the difference.

Let us see further developments on this issue.

Posted on August 24, 2011 10:39:57 PM

[SIZE=4]Globe Telecom accused of counterfeiting Italian trademark[/SIZE]

TONINO LAMBORGHINI s.r.l has threatened to sue Globe Telecom, Inc. for using the Italian trademark on a line of broadband sticks promising speedy connections.

The purveyor of sport, fashion and home accessories took issue with the use of the trademark to connote the image of a separate luxury vehicle brand as Globe Telecom campaigns featured it alongside a race car driver.

The telco’s marketing campaign featuring Marlon Stockinger -- a race car driver that has won in a European circuit -- alongside the Tonino Lamborghini trademark “is deceitful and unlawful,” the Italian firm said, noting it was a “different and separate” business from Automobili Lamborghini.

“Tonino Lamborghini s.r.l. shall take any legal action to protect the brand,” Gian Luca Filippi, chief executive officer, said in a statement dated Aug. 3.

“[The firm] wishes to inform its customers that unauthorized people are currently trading online and through Globe [Telecom] stores a 4G Tattoo Tonino Lamborghini broadband stick which is a counterfeited product,” Mr. Filippi said.

Globe Telecom’s broadband stick bears the same logo and the same brand name written in identical font. The product was launched only in June.

The Italian firm said that it has “never manufactured or authorized anyone to manufacture” the product in question which it said carried a “serious trademark infringement.”

Earlier this year, Tonino Lamborghini had issued a similar statement denying an agreement with beverage makers Blue Gold Beverages, Inc.

and Epic Nutrition Canada to use the trademark on energy drinks.

Sought for comment, Ma. Yolanda C. Crisanto, Globe Telecom’s head for corporate communications, said in a text message that the matter is only a “misunderstanding.”

Globe Telecom’s Tattoo Tonino Lamborghini stick runs on its HSPA+ (Evolved High Speed Packet Access) network.

The firm said that the broadband stick can deliver an internet speed of up to 10 mbps, and is available at a P2,199-plan monthly.

Earnings of the Ayala-led telecommunication firm grew 9% to P5.5 billion during the first six months of the year from P5.06 billion in the same period last year.

Shares of Globe Telecom closed 0.61% higher at P901.50 apiece yesterday. -- K.A. Martin

http://www.bworldonline.com/content....emark&id=37126