The VIERA is a New model name in Pnasonic.

TH-65PZ850UNEW! 65" Class (64.7" Diagonal) Widescreen VIERA Plasma 1080p HDTV with Increased Native Contrast Ratio, VIERA Cast™, Digital Cinema Color Technology, PC Input, New Anti-Reflective Filter, Game Mode, Built-In SD Card Slot, 4 HDMI Inputs and VIERA Link® HDAVI

$6,999.95
Shipping Panasonic Direct.